My name is Sarah Elizabeth Nielsen and I love crafts. My love for crafts started when I was really young, always scrap-booking and writing my name over and over until I had it perfect. Yes I am a bit of a perfectionist when it comes to crafts, but I think that is what makes me, me.
My first venture into online business was as Girly Bowz Boutique. Here are some early examples.
While I enjoyed making them, it became clear that this niche just wasn’t mine. I did learn some things though: I learned the importance of setting myself apart from others and about the value of knowing how to market myself.
In April of 2012, a friend from church asked if anyone knew how to crochet. I told her that I was learning how to crochet from YouTube. What drove me to learn? Well I had some family members starting and I thought it would be a wonderful idea to share a love and passion with them. So I did some research and started to learn from bobwilson123 and Crochet Greek on YouTube. That is where I started from. Here are a few pictures of my first projects.
In September of 2012 I went from Grily Bowz Boutique to Crocheted by Sarah. I revamped my site and hit the road running. I got a few orders, did a craft fair and published my items in a few Facebook groups. Once I started selling crocheted items I have learned a lot about business and product.
In February of 2013, I joined a wonderful group called the Mad Mad Makers. That group of ladies have helped me grow in ways that they will never know. Because of this group, I once again changed my business name to one that will, I hope, help me step out of the norm. Whimsy Stitch by Sarah was born in April of 2013. The name change process wasn’t one that was an easy road. With the help of the Mad Mad Makers, they helped me change it to one that would come out of the norm of the word “crochet”.
Since then, I have started a Pinterest board, added 5 times, or more, product and have received more support then I was ever expecting. With the way technology is moving; this group has stepped out of the norm and is moving fast into the new age. I can only see my business growing from here offering not only crocheted items, but in the future, with my love for crafts, I can see me offering more of a variety of items.